The Zavy Score is a single metric to track your social media performance, improve engagement and benchmark against the competition. The higher your score, the better!
See where you sit on the scoreboard in
Benchmark your brand against key competitors on Facebook, Twitter, Instagram and LinkedIn.
Use your score to measure brand health and prove the value of brand activity on social.
Your social scoreboard gives a real time view of how your brand’s Zavy Score compares to your competitive set. It’s competitor analysis at a glance.
Your unique ZavyScore is calculated by adding up the values assigned to your brand performanceon key metrics across Facebook, Instagram, Youtube and Twitter.
The measure was developed by analysing the social media use and revenue growth of over 2,500 businesses each day for 3 years. The Zavy Score is a model to understand the relationships between social media activities, metrics and revenue growth.
Zavy’s range of analytics tools unleash unique social media insights to help organisations understand the real impact of social media marketing on their bottom line.
Ultimately, we help organisations grow on social media by providing rich data to optimise social media activity and power up performance.
Zavy’s intuitive dashboards show us how we’re performing against competitors and drill down to individual posts if required. Their metrics are backed by actual sales data which give us confidence that improved engagement will be driving sales.
Zavy is our one-stop-shop for social media analytics – it provides us with relevant and useful information that we apply daily to help us reach more supporters.
Zavy provides lead indicators of where market sentiment is heading and signals of what might happen next. Knowing why people feel a certain way, or understanding levels of engagement with a topic gives us an edge in how to meet customer expectations.