Social media is critical to politics and election outcomes. So, we've built a social media insights scoreboard for New Zealand political parties.
You can monitor the social media performance of New Zealand political parties in near real-time. You'll see which parties are leading our scoreboard, be able to track sentiment for each party, and see the top election-related posts of the week.
The Zavy scoreboard is not a political poll or prediction - it gives you an aggregated view on the social media metrics and sentiment of public response on social.
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We like to make social media analytics simple, but not basic. We've introduced two beta features for social media monitoring: Posts and Competitor Strategy, to up your content and competitor analysis on social media.
Likes, comments and shares don't tell you if your social media engagement is positive or negative - but sentiment does. Find out how you can calculate and use sentiment to understand your audience better.