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See what content works on social media, so you can do more of it

Social media optimisation

Benchmarking
AI content insights
Sentiment tracking
Human centric
Instant rich reporting
Competitor insights

Build and track your brand on social media with Zavy

Social Media Brand Intelligence Tools

See how your social media performance is impacting your brand in real time.

One metric to rule them all.

Your Zavy Score is a single number that tells you how well you’re doing on social media, based on relation to revenue growth.

Using AI and extensive analysis of all your social channels, the Zavy Score is the simplest way to track your social media performance at a glance.


Prove the impact of your work and compare your score to your competitors to see how you stack up - it’s never been easier.

DISCOVER ZAVY SCORE

Track, benchmark and improve your social media brand health with Zavy

Get everything you need to know about your brand’s social media performance.

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TRY ZAVY FOR FREE
No credit card required

One metric to rule them all.

Your Zavy Score is a single number that tells you how well you’re doing on social media.

This industry-leading benchmark uses AI and extensive analysis to pull together metrics from all your social media channels, combining them into one simple, easy-to-understand Zavy Score.  

It’s never been this easy. See how you measure up against your competitors and prove that your work is making an impact in a single glance.

DISCOVER SCOREBOARD

Social media is where the best brand building happens

People love brands that provide connection, value and quality content. Zavy helps marketers measure and improve brand activity on social so they can build brand and customer loyalty by doing more of the things people love.

Zavy insights enable our clients to increase social media engagement, gain a competitive advantage, understand the ROI of social media brand-building, optimise your content strategy, and more.

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AI that identifies the characteristics of your best posts (and of your competitors)

  • See the key content characteristics that drive success in your posts, as well as your competitor's or other best in class brands

  • See the content characteristics of your best performing ads

  • Make reporting easier and more insightful with AI content insights

AI comment insights to understand your audience

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  • See what your audience thinks and why

  • Give your sentiment context

  • Save hours analysing comments

Benchmark your social media performance against your competitors

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  • Good performance is relative. Figure out what
    "good" looks like in your industry

  • A single Zavy Score KPI to track and showcase progress
    to stakeholders (that they’ll actually understand)

  • Benchmark yourself against competitors on your
    Zavy Score, Sentiment, Engagement, and Follower growth

See the patterns that give you results for your specific objectives

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  • Save hours when creating reports

  • Filter your page, ads, or competitor posts by
    different objectives

  • Easily order from highest to lowest

Actionable reporting done for you, with a click

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  • Save time with customizable
    PowerPoint reports

  • Help people in your business understand
    your impact

  • Use benchmarks to compare
    against competitors

Identify how people feel
about your posts, brand,
and content pillars

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  • Sentiment of individual posts to zoom
    in on specific content

  • Sentiment of different content pillars
    to focus on key areas

  • At a glance overall brand sentiment
    that’s easy to understand

What people say about Zavy

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“The Zavy Score is a defensible metric for reporting brand performance and health on social to those outside of the marketing team. It’s not a CTR or CPM. It’s an objective consistent score. If the Zavy Score goes up, it’s a really good signifier that our content is engaging and connecting with our audience.”

Aaron Child, Digital Content Manager

Coopers
Coopers

For Specific, snackable insights about content that’s performing, brand tracking and competitor content analysis at a detailed and aggregated level, to see straight away where the gap is for our content to slot in, bringing on Zavy was a no-brainer

Ana Zupanoska - Head of Social Strategy

Are Media
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"The AI insights is really interesting and a fantastic snapshot of how a post is being received by our audiences."

- Sunny Brar, Digital Content Manager




Rabbitohs
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“We use Zavy to help us shape our content to develop this message on socials and understand how our audience engages with it, why some posts drive higher or lower sentiment, and what our audience ultimately cares about”

David Sakey - Customer Insights Lead

Southern Cross
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“Zavy is a great platform, really easy to read and delivers in- depth analytics. It’s the best social benchmarking platform I have come across”

Annabel Hall - Global Digital Manager

Rockit
Rockit

”Zavy's intuitive dashboards show us how we're performing against competitors and drill down to individual posts if required. Their metrics are backed by actual sales data which give us confidence that improved engagement will be driving sales”

Conrad Heaven - GMM Digital

Fonterra
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“We use Zavy every day at Socialites. It gives us insightful and actionable information about the content and activity that we use to build powerful communities for our clients as well as how they relate to our client’s competitor’s strategies. The Zavy data is invaluable for us to optimise our strategies, leading to faster results and better ROI”

Melanie Spencer - CEO

Socialites
Socialites

“Zavy provides lead indicators of where market sentiment is heading and signals of what might happen next. Knowing why people feel a certain way, or understanding levels of engagement with a topic gives us an edge in how to meet customer expectations”

Mandy Snell - Chapter Lead Customer Research and Insights

Westpac
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Zavy is our one-stop-shop for social media analytics – it provides us with relevant and useful information that we apply daily to help us reach more supporters.

Julie Chapman - CEO & Founder

Kidscan
Kidscan

Complex data, simple design

Discover in-depth findings, delivered in beautiful, human centric design.

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See how you stack up against competitors with Zavy’s Social Content Benchmarks

To do social right, you’ve got to know where you stand – and how you measure up.

Take this rare opportunity to access Zavy’s wealth of data, with findings from over 1.3 million social posts across Australasia, to find out exactly that.

GET THE REPORT

AI-powered insights to make better data backed decisions

Track and pinpoint what content drives success

See how you measure up

See which content drives the most engagement for your brand so you can keep creating more of what people love.

Track your brand building activity and pinpoint the content or activity that is driving success with easy performance tracking.

Understand your brand relative to key competitors and identify the content or activity that sets you apart.

Lean into good content

Get ahead of the conversation with Zavy’s advanced social listening and ensure you’re talking to your audience about the things they care about.

Stop spending hours reporting

Know whether your audience is feeling the love

Understand how your voice is being heard.

Automated monthly reporting combines actionable insights across all your platforms so you don’t have to manually cherry-pick social media data, ever again.

Go deeper than sentiment analysis by seeing the specific emotions tied to your content, or a wider topic.

Zavy helps your entire marketing team

See how your team’s brand building activity is performing on social media at a glance – take a macro view and see overall performance over time, and how this is driving marketing ROI.

CMO

Social Media Manager

Easily compare user engagement on different types of content and dig into the details to understand exactly where you can update your strategy to see improvement.

Marketing Manager

Use Zavy to benchmark your team’s activity against competitors, get campaign inspiration and prove the power of brand marketing on social media.

Social Media Manager

Easily compare user engagement on different types of content and dig into the details to understand exactly where you can update your strategy to see improvement.

CMO

Use Zavy to benchmark your team’s activity against competitors, get campaign inspiration and prove the power of brand marketing on social media.

Marketing Manager

See how your team’s brand building activity is performing on social media at a glance – take a macro view and see overall performance over time, and how this is driving marketing ROI.

Brand building and brand purpose go hand in hand.

Learn how your brand can live its purpose on social media through an effective CSR strategy. Read Zavy’s latest research into corporate social responsibility on social media.

READ MORE
© Zavy 2021
© Zavy 2021