March 22, 2021
Corporate Social Responsibility (CSR) is about a brand promoting, sponsoring or otherwise supporting a cause. Get it right, and you could supercharge donations to a charity, offer people a simple way to help, while engaging in the promise of social media: rich two way communication.
Our analysis of the social media activity of over 2,500 businesses identified five distinct content categories. The result showed that CSR posts share changed over time – and that CSR posts saw significant growth between 2018-2021.
In our latest report, we’re exploring how your brand can live its purpose on social media through an effective CSR strategy.