Zavy was the only dedicated social media analytics, listening and ROI tool in the top three, with Bespoke Media Management's real-estate portal, and Metigy, a digital marketing strategy tool, rounding out the other nominees. The SMMAs are awarded by the Social Media Marketing Institute to recognise and honour agencies and organisations in the industry. Judged by a panel of leaders in the online marketing industry from around the world, the SMMAs celebrate excellence and achievements in the realm of digital marketing.
The award reinforces Zavy’s reputation as an exciting industry disruptor – one that harnesses advanced analytics and AI to help Australian and New Zealand brands grow, benchmark against their competition and optimise their social media strategy.
“The world of social media analytics and insights is incredibly competitive", our CEO, Dave Bowes says. "We’re proud to be recognised as the industry leading social media tool across Australia and New Zealand.”
“We developed the unique suite of Zavy analytics dashboards to help businesses grow better brands on social media – and moving into 2021 this will be more important than ever.”