Try Zavy free for 7 days. No credit card required
.png)
Effortlessly manage and respond to comments and direct messages from a single platform
Instantly analyse vast volumes of content of both yours and your competitors' posts to uncover the elements of winning social media content
Eliminate writer's block and jumpstart your post creation with AI-generated post captions and Canva. Stay ahead of the game by automating your content pipelines
Align your team, maintain a consistent posting schedule, and preview up coming social media posts
Discover the most effective types of content, gain insights into what resonates and builds an engaged social media community
Delve into in-depth insights of social (incl. ads), website, and simple 'Scoreboard' reporting of your ranking against competitors
Side-by-side comparisons of your data vs your competitors, helping you uncover actionable insights within a fraction of the time
Identify which strategies and engagement tactics are hitting the mark with your audience, and take learnings of what works for other industry leading brands
Compare your tone of voice, post frequency, engagement rates, posting times and more against other leading brands in your industry to make changes that give you an edge.
Craft winning content by digging deep into your own or your competitors' content pillars. See tone of voice, audience sentiment, hashtag strategies, post types, engagement rates, sentiment, and more for each content pillar.
Monitor social media discussions about your competitors, extracting valuable bite sized audience feedback to enhance your own social strategy.
Easily filter posts by your own KPIs like CPC, Sentiment, Shares and more, to dissect content that aligns with your unique objectives. Effortlessly access your competitor's content library alongside your own, enabling seamless side by side brand comparisons and industry analysis.
AI scans content attributes of successful and unsuccessful posts, expediting analysis for quick decision-making and faster results in your testing iterations.
AI scans comments providing audience insights helping you understand the 'why' behind audience sentiments towards your posts.
Streamline content creation with AI captions to overcome writer's block and Canva for seamless designing. Stay in the loop with trending topics, and schedule content pipelines weeks, or months in advance. Preview your IG grid with future content and gain a clear overview of your content calendar.
Effortlessly tag your social media posts and see in-depth insights on various post categories to understand which types of content resonate the most.
Centralise your DMs and comments for effortless management by you and your team.
Your Zavy Score is a single number that tells you how well you’re doing on social media, based on relation to revenue growth.
Using AI and extensive analysis of all your social channels, the Zavy Score is the simplest way to track your social media performance at a glance.
Prove the impact of your work and compare your score to your competitors to see how you stack up - it’s never been easier.
Get everything you need to know about your brand’s social media performance.
Your Zavy Score is a single number that tells you how well you’re doing on social media.
This industry-leading benchmark uses AI and extensive analysis to pull together metrics from all your social media channels, combining them into one simple, easy-to-understand Zavy Score.
It’s never been this easy. See how you measure up against your competitors and prove that your work is making an impact in a single glance.
People love brands that provide connection, value and quality content. Zavy helps marketers measure and improve brand activity on social so they can build brand and customer loyalty by doing more of the things people love.
Zavy insights enable our clients to increase social media engagement, gain a competitive advantage, understand the ROI of social media brand-building, optimise your content strategy, and more.
Save hours with data-powered insights analysing post attributes that yield positive results, empowering you to refine your social strategy with faster decision making for the upcoming month.
Gain insight into the content types that your industry competitors are posting, so you can compare your brands content strategy against other brands.
Provide stakeholders with a clear and easily comprehensible way to measure and understand your brand's success against competitor brands on the leaderboard or scoreboard.
“The Zavy Score is a defensible metric for reporting brand performance and health on social to those outside of the marketing team. It’s not a CTR or CPM. It’s an objective consistent score. If the Zavy Score goes up, it’s a really good signifier that our content is engaging and connecting with our audience.”
Aaron Child, Digital Content Manager
For Specific, snackable insights about content that’s performing, brand tracking and competitor content analysis at a detailed and aggregated level, to see straight away where the gap is for our content to slot in, bringing on Zavy was a no-brainer
Ana Zupanoska - Head of Social Strategy
"The AI insights is really interesting and a fantastic snapshot of how a post is being received by our audiences."
- Sunny Brar, Digital Content Manager
“We use Zavy to help us shape our content to develop this message on socials and understand how our audience engages with it, why some posts drive higher or lower sentiment, and what our audience ultimately cares about”
David Sakey - Customer Insights Lead
“Zavy is a great platform, really easy to read and delivers in- depth analytics. It’s the best social benchmarking platform I have come across”
Annabel Hall - Global Digital Manager
”Zavy's intuitive dashboards show us how we're performing against competitors and drill down to individual posts if required. Their metrics are backed by actual sales data which give us confidence that improved engagement will be driving sales”
Conrad Heaven - GMM Digital
“We use Zavy every day at Socialites. It gives us insightful and actionable information about the content and activity that we use to build powerful communities for our clients as well as how they relate to our client’s competitor’s strategies. The Zavy data is invaluable for us to optimise our strategies, leading to faster results and better ROI”
Melanie Spencer - CEO
“Zavy provides lead indicators of where market sentiment is heading and signals of what might happen next. Knowing why people feel a certain way, or understanding levels of engagement with a topic gives us an edge in how to meet customer expectations”
Mandy Snell - Chapter Lead Customer Research and Insights
Zavy is our one-stop-shop for social media analytics – it provides us with relevant and useful information that we apply daily to help us reach more supporters.
Julie Chapman - CEO & Founder
It’s time to take the guesswork out of social.
With Zavy’s new Social Benchmarks Calculator, you’ll get Facebook and Instagram averages for follows, comments, shares, and sentiment across industries and following sizes – all at the click of a button.
Built on over 7.4 million Facebook and Instagram posts spanning the past five years, you can rest easy knowing you’re working with the best, most up-to-date information in the game. You can learn more here.
Best of all, it’s completely free!
What are you waiting for? Let’s crunch those numbers.
To use the calculator, select the fields that best fit your brand. You can toggle between different channels or different types of posts to see the relevant benchmark. Just hit the AC button to refresh your results.
What now?
Whether you’re ahead of the pack or still got some work to do, Zavy’s here to help.
Use these benchmarks to see how you compare to competitors, set actionable goals, or make a case for more social spend.
Learn more about how we calculate sentiment, and dive further into Zavy’s data in our Benchmarks Report. It's the predecessor of our calculator and is full of extra tips and tricks.
Remember: these benchmarks are just the start of what Zavy can do for you. Reach out to find out more.
Complex data, simple design
TRY ZAVY FOR FREE.png)
To do social right, you’ve got to know where you stand – and how you measure up.
Take this rare opportunity to access Zavy’s wealth of data, with findings from over 1.3 million social posts across Australasia, to find out exactly that.
See which content drives the most engagement for your brand so you can keep creating more of what people love.
Track your brand building activity and pinpoint the content or activity that is driving success with easy performance tracking.
Understand your brand relative to key competitors and identify the content or activity that sets you apart.
Get ahead of the conversation with Zavy’s advanced social listening and ensure you’re talking to your audience about the things they care about.
Automated monthly reporting combines actionable insights across all your platforms so you don’t have to manually cherry-pick social media data, ever again.
Go deeper than sentiment analysis by seeing the specific emotions tied to your content, or a wider topic.
See how your team’s brand building activity is performing on social media at a glance – take a macro view and see overall performance over time, and how this is driving marketing ROI.
Easily compare user engagement on different types of content and dig into the details to understand exactly where you can update your strategy to see improvement.
Use Zavy to benchmark your team’s activity against competitors, get campaign inspiration and prove the power of brand marketing on social media.
Easily compare user engagement on different types of content and dig into the details to understand exactly where you can update your strategy to see improvement.
Use Zavy to benchmark your team’s activity against competitors, get campaign inspiration and prove the power of brand marketing on social media.
See how your team’s brand building activity is performing on social media at a glance – take a macro view and see overall performance over time, and how this is driving marketing ROI.
Learn how your brand can live its purpose on social media through an effective CSR strategy. Read Zavy’s latest research into corporate social responsibility on social media.
READ MOREBlogContactSubscribePrivacy PolicyLoginPricingWebsite Privacy Policy
